Dexcom Deep Dive is a custom-built webinar platform developed for Dexcom Canada in collaboration with Agence UNIK, designed to support ongoing clinical education for healthcare professionals. Built on WordPress development with a fully customized backend, the platform allows internal teams to manage webinar scheduling, registrations, and attendee communications from a single interface. Automated workflows powered by SendGrid handle email confirmations, reminders, and personalized follow-ups, while SMS notifications improve attendance and engagement. The platform is hosted on AWS infrastructure to ensure reliability, performance, and scalability, supporting consistent uptime and smooth delivery across sessions. The result is a structured, user-friendly system that supports both HCP engagement and internal operational efficiency within a regulated life sciences environment.
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